Craftsman at Rona: worth a Billion dollars?
Craftsman at Rona: worth a Billion dollars? Like a ghost from Father's Day(s) past...seen at my local Rona this weekend. Still strange to me to see Craftsman outside Sears. In my time at Black & Decker (who paid $900 Million for the brand https://goo.gl/36XbQJ ) I both competed against and partnered with Sears Craftsman. Good test of a heritage brand...
Prominent front of the store real estate at Rona